There's been a lot of pearl clutching over this book. A lot of people have been massively turned off by the "unlikable" characters and all of the sex and porn and swear words in it. Depsite JK stating again and again that this was NOT a children's book in any shape or form people are still so in love with her Harry Potter books a lot hoped that her new book would contain a little bit of that same magic.
Perhaps it might have been better for JK to write under a pen name? Or at least change her name to her married name? The name JK Rowling will forever be associated with the Harry Potter books. Now that those books are over perhaps it was a bad marketing move to publish under that name? A lot of people would have seen her new book and gasped and bought it without a second's notice thinking "Oh goodie! more magic!"
I read one "review" (and I use that word loosely) on Amazon the other day that said they hadn't read the whole book just half the sample chapter. They were turned off by the word fag being used to describe a cigarette (British slang) and that the book was written in British English rather than American.
I do find it curious that JK's new book was not "translated" into American English like the HP books were. I've been told in publishing not write in Australian English. I've been told that my sales will increase if I write in American.
Mum...Mom...Colour...Color...Sidewalk...Footpath.... God, it's all so much for me to understand. All those little differences...it's like a different language...
I didn't like it when my publisher said to me they wanted to change my book into American English. I didn't put up a fuss though. Privately, I was annoyed, because I don't see why such a massive change has to be done. Are American readers so sheltered that they cannot handle reading a book that has Mum instead of Mom in it?
Back to JK Rowling...I know I've said in the past that I was confident that she would be able to find success outside of Harry Potter. Now I'm not so sure. I think Harry Potter is going to haunt her until the end of her days. The press and the public are not going to be happy until she either does another HP novel or HP universe novel or some other type of children's book.
People don't like this new "darker, edgier" JK Rowling. They want Harry Potter back or something close to it. It's not that JK Rowling is not talented. She is. The problem is she channeled lightning in a bottle with Harry Potter. Will she ever be able to top it? It's looks like...not. But would she want to go through all that madness and stress again? If she's anything like me probably not. It must have been so refreshing to be able to write her new book without her publishers poking her in the back telling her "Hurry up! children all around the world are waiting!" JK Rowling has already had so much success she doesn't need anymore. I actually hope that she continues to write what she wants from this point on and doesn't give in to pressure (from the public and her publishers) to release a little bit of that old magic again.